www.gap.com
Scored by v3 · source-of-truth hashes: score db860d6ac94e · thresholds e94f8b33e500 — verifiable against the canonical scorer.
The 28-day score is the p75 of nightly runs — the stable number to cite. Deterministic metrics (CRR/SSD/TC) show their latest value (they move only when the site changes); timing (TTFUT) and answer-fidelity (AF) are smoothed by 28-day p75 — the same lab-vs-field split Core Web Vitals uses. Synthetic daily measurement, not real-user field data.
An agent is likely to fabricate missing details rather than say “I don’t know”. 2/7 applicable facts come from machine-readable structured data.
Metrics
Token Cost breakdown
Where the page's tokens go (≈23,030 across regions). Most tokens are real content — the agent isn't paying much for chrome.
Final screenshot
Diagnostics
pre-JS raw HTML
Fix: Server-render or statically generate the main content so a non-JS agent still receives it; make client rendering a progressive enhancement, not the source of truth.
content vs chrome/boilerplate
Fix: Wrap the real content in <main>/<article>, cut repeated nav/boilerplate, and keep the primary content dense and early in the DOM.
Rendered profile: headless
Metrics
Token Cost breakdown
Where the page's tokens go (≈3,759 across regions). Most tokens are real content — the agent isn't paying much for chrome.
Final screenshot
Diagnostics
pre-JS raw HTML
Fix: Server-render or statically generate the main content so a non-JS agent still receives it; make client rendering a progressive enhancement, not the source of truth.
content vs chrome/boilerplate
Fix: Wrap the real content in <main>/<article>, cut repeated nav/boilerplate, and keep the primary content dense and early in the DOM.
Rendered profile: headless
Access & discovery checks — separate from the gated CAV metrics above. Click an issue for business impact, what we measured, and how to fix. · Take the Agent Readiness course →
Agent files & endpoints
Issues (5)
~ No content-blocking cookie wall medium impact Consent platform: onetrust (verify it doesn't block content)
Business impact A consent wall that hides content until a click is invisible to agents — they cannot click 'Accept'.
What we measured We fingerprint OneTrust, Cookiebot, Usercentrics and similar managers and flag content-blocking ones.
How to fix Use an overlay banner that leaves content in the DOM, not a blocking interstitial.
Spec: https://gdpr.eu/cookies/
~ llms.txt present + valid high impact Found at /llms.txt but missing H1/blockquote
Business impact llms.txt is the robots.txt for AI: it tells agents what your site is, what matters, and where to find it. Without it AI guesses — and guessing means inaccurate recommendations and lost visibility.
What we measured We fetch /llms.txt and /.well-known/llms.txt and validate the spec (H1 title + a one-line blockquote summary). We also note /llms-full.txt (your full content as Markdown).
How to fix Create /llms.txt with a short summary + key pages; optionally /llms-full.txt with full content in Markdown.
# Your Site
> One-line description for AI agents.
## Key pages
- /products — catalog
- /pricing — plans
- /docs — documentationSpec: https://llmstxt.org
✗ Structured data (JSON-LD) medium impact No JSON-LD found
Business impact Schema.org JSON-LD tells agents what a page IS (product, article, business) with typed fields (price, rating, hours). Without it agents extract less reliably.
What we measured We parse <script type=application/ld+json>, validate it, and check for populated @type fields.
How to fix Add JSON-LD: Organization/LocalBusiness on the homepage, Product on product pages, Article on posts.
<script type="application/ld+json">{"@context":"https://schema.org","@type":"Organization","name":"Your Co","url":"https://example.com"}</script>Spec: https://schema.org/
✗ XML sitemap present medium impact No /sitemap.xml
Business impact A sitemap is your table of contents for AI crawlers. Without it agents follow homepage links and miss deep pages (products, docs, pricing) — shrinking what they can recommend.
What we measured We fetch /sitemap.xml (and /sitemap_index.xml), confirm valid XML with <loc> entries, and check <lastmod> freshness.
How to fix Generate an XML sitemap of all public pages with current lastmod dates and reference it in robots.txt.
# robots.txt
Sitemap: https://example.com/sitemap.xml
~ Server response (TTFB) low impact 1025ms (good ≤800, warn ≤1800)
Business impact Slow servers cause agents to time out and move on. Fast response keeps you in the running.
What we measured We time the response (time-to-first-byte) against good (<800ms) / warn (<1800ms) thresholds.
How to fix Use a CDN, caching and an optimized origin to get TTFB under 800ms.
Spec: https://web.dev/ttfb/
Passed audits (7)
Transport & Trust (SEC 1.0.0)
HTTPS, HSTS, CSP, sniffing, referrer and CORS posture. Diagnostic only — this does not affect the CAV score. A security header does not make a page more legible to an agent, so scoring it would reward a CDN toggle that changes nothing an agent can recover. We measure it and say so.
Per-header findings (6)
| Header | Evidence |
|---|---|
| ✅ HTTPS | served over HTTPS |
| ⚠️ HSTS | max-age=2628000 is below the 180-day baseline |
| ❌ Content-Security-Policy | no content-security-policy header |
| ✅ X-Content-Type-Options | nosniff |
| ⚠️ Referrer-Policy | no referrer-policy header (browser default applies) |
| ➖ CORS exposure | no CORS headers on the document (normal for an HTML page) |
How to improve
gapinc.com — 3288 KiB, 40 requests
gap_nf8JL7.js — 114 KiB transferred, 76.6% unused (third-party)
longest task 106 ms (3 total)
7.7 MB total
Third-party impact
269 third-party requests · 5806 KiB (73.5% of transfer) · 105 ms main-thread — code an agent must also fetch/run before your content settles. Fewer, lazier third-parties = faster, cheaper agent reads.
| Third-party domain | Reqs | Transfer | Main-thread |
|---|---|---|---|
| gapinc.com | 40 | 3288 KiB | — |
| googletagmanager.com | 6 | 888 KiB | 54 ms |
| facebook.net | 2 | 253 KiB | 51 ms |
| cookielaw.org | 11 | 187 KiB | — |
| tiktok.com | 7 | 162 KiB | — |
| granify.com | 12 | 130 KiB | — |
| quantummetric.com | 25 | 118 KiB | — |
| cnstrc.com | 1 | 114 KiB | — |
| bluecore.com | 4 | 107 KiB | — |
| rokt-api.com | 11 | 93 KiB | — |
| kampyle.com | 3 | 90 KiB | — |
| go-mpulse.net | 2 | 57 KiB | — |
Wasted JavaScript (by bundle)
Transfer-accurate — each bundle's transfer size × its unused %, ranked by wasted bytes (the biggest code-splitting wins). Unused JS also inflates Token Cost (TC).
| Bundle | Transfer | Unused | Wasted |
|---|---|---|---|
| https://cnstrc.com/js/cust/gap_nf8JL7.js 3P | 114 KiB | 76.6% | 87 KiB |
| https://api.bluecore.com/triggermail.js/gpus.js 3P | 100 KiB | 77.9% | 78 KiB |
| https://www.googletagmanager.com/gtag/js?id=AW-16940355677&cx=c>m=4e69f3 3P | 163 KiB | 46.6% | 76 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-10709046&cx=c>m=4e69f3 3P | 139 KiB | 53.6% | 75 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-8030980&cx=c>m=4e69f3 3P | 139 KiB | 53.5% | 75 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-1956281&cx=c>m=4e69f3 3P | 139 KiB | 53.5% | 74 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-6900831&cx=c>m=4e69f3 3P | 142 KiB | 52.3% | 74 KiB |
| https://cdn.granify.com/assets/javascript.js?id=TgCeU 3P | 122 KiB | 59% | 72 KiB |
| https://www.googletagmanager.com/gtag/js?id=AW-1069567947 3P | 165 KiB | 43.4% | 72 KiB |
| https://cdn.cookielaw.org/scripttemplates/202411.2.0/otBannerSdk.js 3P | 113 KiB | 63% | 71 KiB |
| https://analytics.tiktok.com/i18n/pixel/static/main.MTU3MzI2YTZhMQ.js 3P | 115 KiB | 57.3% | 66 KiB |
| https://cdn.quantummetric.com/qscripts/quantum-gap.js 3P | 114 KiB | 53.8% | 62 KiB |
| https://www.gap.com/optimizely_snippets/gap_us_home.js?v=20260227 | 142 KiB | 40.6% | 58 KiB |
| https://www.gap.com/2PCiw/8FUE/SOfQ/jt/yqo9V/2Sm9z6m1faON/dBJ3bS14Ag/WXh5bgo/MJg04?v=083d1106-1c08-60fc-15d7-d224e975cfc2 | 164 KiB | 34.2% | 56 KiB |
| https://connect.facebook.net/signals/config/871989579671874?v=2.9.401&r=stable&domain=www.gap.com&hme=2506fb1e365be93f3ccf36e3d92699c622e55613e451d1a2c96bc6095b3873de&ex_m=117%2C232%2C168%2C27%2C81%2C82%2C160%2C77%2C76%2C11%2C178%2C101%2C20%2C152%2C140%2C46%2C84%2C89%2C148%2C173%2C180%2C8%2C4%2C5%2C7%2C6%2C3%2C102%2C114%2C32%2C17%2C31%2C18%2C33%2C34%2C35%2C37%2C55%2C161%2C86%2C125%2C22%2C24%2C51%2C47%2C49%2C48%2C94%2C103%2C107%2C123%2C159%2C162%2C53%2C124%2C29%2C26%2C132%2C78%2C43%2C164%2C163%2C165%2C156%2C154%2C30%2C42%2C66%2C122%2C175%2C79%2C21%2C127%2C92%2C75%2C23%2C96%2C97%2C129%2C95%2C150%2C149%2C153%2C108%2C174%2C177%2C41%2C56%2C126%2C54%2C182%2C109%2C181%2C199%2C246%2C83%2C260%2C259%2C258%2C14%2C25%2C28%2C40%2C62%2C116%2C68%2C10%2C72%2C110%2C111%2C112%2C118%2C143%2C38%2C36%2C145%2C146%2C147%2C142%2C141%2C169%2C85%2C172%2C170%2C171%2C57%2C67%2C136%2C19%2C176%2C52%2C309%2C310%2C311%2C308%2C324%2C349%2C239%2C228%2C69%2C229%2C227%2C352%2C343%2C59%2C240%2C120%2C144%2C91%2C134%2C61%2C133%2C139%2C138%2C65%2C73%2C71%2C166%2C87%2C88%2C128%2C44%2C39%2C60%2C63%2C113%2C179%2C1%2C137%2C16%2C135%2C12%2C2%2C64%2C104%2C15%2C74%2C70%2C131%2C100%2C99%2C184%2C185%2C105%2C106%2C9%2C115%2C183%2C58%2C157%2C98%2C90%2C80%2C130%2C119%2C50%2C158%2C0%2C93%2C151%2C155%2C167%2C45%2C121%2C13%2C186 3P | 142 KiB | 36.1% | 51 KiB |
Network
Heaviest requests (30)
| URL | Type | Status | Transfer |
|---|---|---|---|
| https://content.gapinc.com/d/u4jvim1wh0o136dj827qw13xn6551wd3.mp4 | Media | 206 | 1167 KiB |
| https://content.gapinc.com/d/y8qseur2s8071544jy0baf5w76mm4k33.mp4 | Media | 206 | 795 KiB |
| https://content.gapinc.com/d/vdu5xq7jcj772872500hst8cv4v8q307.mp4 | Media | 206 | 659 KiB |
| https://www.gap.com/2PCiw/8FUE/SOfQ/jt/yqo9V/1im9z6m1faONhcauic/aDtvbS14Ag/AiwnYXl/6Bis | Script | 200 | 199 KiB |
| https://www.googletagmanager.com/gtag/js?id=AW-1069567947 | Script | 200 | 165 KiB |
| https://www.gap.com/2PCiw/8FUE/SOfQ/jt/yqo9V/2Sm9z6m1faON/dBJ3bS14Ag/WXh5bgo/MJg04?v=083d1106-1c08-60fc-15d7-d224e975cfc2 | Script | 200 | 164 KiB |
| https://www.googletagmanager.com/gtag/js?id=AW-16940355677&cx=c>m=4e69f3 | Script | 200 | 163 KiB |
| https://content.gap.com/fp/check.js;CIS3SID=44FCCC68467A9B6DFAE698BAA1B33B7B?org_id=e04kqxof&session_id=2071fb57-c377-4be9-841e-ae3524fc09f9&nonce=0e21ed1db1941b34&jb=3730242668716f77354e6b6c7770266873673544696e7570266a7162773d416a72676f6d246a71623f416870676f67273038313036 | Script | 200 | 143 KiB |
| https://connect.facebook.net/signals/config/871989579671874?v=2.9.401&r=stable&domain=www.gap.com&hme=2506fb1e365be93f3ccf36e3d92699c622e55613e451d1a2c96bc6095b3873de&ex_m=117%2C232%2C168%2C27%2C81%2C82%2C160%2C77%2C76%2C11%2C178%2C101%2C20%2C152%2C140%2C46%2C84%2C89%2C148%2C173%2C180%2C8%2C4%2C5%2C7%2C6%2C3%2C102%2C114%2C32%2C17%2C31%2C18%2C33%2C34%2C35%2C37%2C55%2C161%2C86%2C125%2C22%2C24%2C51%2C47%2C49%2C48%2C94%2C103%2C107%2C123%2C159%2C162%2C53%2C124%2C29%2C26%2C132%2C78%2C43%2C164%2C163%2C165%2C156%2C154%2C30%2C42%2C66%2C122%2C175%2C79%2C21%2C127%2C92%2C75%2C23%2C96%2C97%2C129%2C95%2C150%2C149%2C153%2C108%2C174%2C177%2C41%2C56%2C126%2C54%2C182%2C109%2C181%2C199%2C246%2C83%2C260%2C259%2C258%2C14%2C25%2C28%2C40%2C62%2C116%2C68%2C10%2C72%2C110%2C111%2C112%2C118%2C143%2C38%2C36%2C145%2C146%2C147%2C142%2C141%2C169%2C85%2C172%2C170%2C171%2C57%2C67%2C136%2C19%2C176%2C52%2C309%2C310%2C311%2C308%2C324%2C349%2C239%2C228%2C69%2C229%2C227%2C352%2C343%2C59%2C240%2C120%2C144%2C91%2C134%2C61%2C133%2C139%2C138%2C65%2C73%2C71%2C166%2C87%2C88%2C128%2C44%2C39%2C60%2C63%2C113%2C179%2C1%2C137%2C16%2C135%2C12%2C2%2C64%2C104%2C15%2C74%2C70%2C131%2C100%2C99%2C184%2C185%2C105%2C106%2C9%2C115%2C183%2C58%2C157%2C98%2C90%2C80%2C130%2C119%2C50%2C158%2C0%2C93%2C151%2C155%2C167%2C45%2C121%2C13%2C186 | Script | 200 | 142 KiB |
| https://www.gap.com/optimizely_snippets/gap_us_home.js?v=20260227 | Script | 200 | 142 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-6900831&cx=c>m=4e69f3 | Script | 200 | 142 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-1956281&cx=c>m=4e69f3 | Script | 200 | 139 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-8030980&cx=c>m=4e69f3 | Script | 200 | 139 KiB |
| https://www.googletagmanager.com/gtag/js?id=DC-10709046&cx=c>m=4e69f3 | Script | 200 | 139 KiB |
| https://www.gap.com/ | Document | 200 | 138 KiB |
| https://cdn.granify.com/assets/javascript.js?id=TgCeU | Script | 200 | 122 KiB |
| https://analytics.tiktok.com/i18n/pixel/static/main.MTU3MzI2YTZhMQ.js | Script | 200 | 115 KiB |
| https://cdn.quantummetric.com/qscripts/quantum-gap.js | Script | 200 | 114 KiB |
| https://cnstrc.com/js/cust/gap_nf8JL7.js | Script | 200 | 114 KiB |
| https://cdn.cookielaw.org/scripttemplates/202411.2.0/otBannerSdk.js | Script | 200 | 113 KiB |
| https://connect.facebook.net/en_US/fbevents.js | Script | 200 | 111 KiB |
| https://api.bluecore.com/triggermail.js/gpus.js | Script | 200 | 100 KiB |
| https://content.gapinc.com/d/j833311y06cw582150im6o76857vg1hh.jpg | Image | 200 | 100 KiB |
| https://tiq.gap.com/utag/gapinc/usgap/prod/utag.js | Script | 200 | 90 KiB |
| https://content.gapinc.com/d/88vd6s24577gdogr4udwi8pr27a5nlh8.jpg | Image | 200 | 88 KiB |
| https://nebula-cdn.kampyle.com/us/wu/348664/onsite/generic1786277098341.js | Script | 200 | 72 KiB |
| https://www.gap.com/static_content/onesitecategory/components/mfe/_next/static/chunks/0f1q9qpe0beko.css | Stylesheet | 200 | 71 KiB |
| https://www.gap.com/static_content/onesitecategory/components/mfe/_next/static/chunks/0ck3gh-4i-bad.js | Script | 200 | 69 KiB |
| https://content.gapinc.com/d/7t4p780e28v08085kt05068hr4f5r06l.auto?TP=GAP2 | Image | 200 | 69 KiB |
| https://apps.rokt-api.com/js/v2/us2-e4f825cafa1c2145af49e9536938ec13/app.js?env=0& | Script | 200 | 68 KiB |
Long tasks (>50 ms)
| Start | Duration |
|---|---|
| 673 ms | 106 ms |
| 2261 ms | 69 ms |
| 2462 ms | 50 ms |