www.geico.com

Report from 9/21/2026, 12:34:07 PM https://www.geico.com
Latest run · lab, cold cache
62
9/21/2026
28-day score · p75 · the standard
61
28 runs
CRR14%latest
SSD90%latest
TC788 toklatest
TTFUT650 ms28-day p75

Scored by v3 · source-of-truth hashes: score db860d6ac94e · thresholds e94f8b33e500 — verifiable against the canonical scorer.

The 28-day score is the p75 of nightly runs — the stable number to cite. Deterministic metrics (CRR/SSD/TC) show their latest value (they move only when the site changes); timing (TTFUT) and answer-fidelity (AF) are smoothed by 28-day p75 — the same lab-vs-field split Core Web Vitals uses. Synthetic daily measurement, not real-user field data.

Core Agent Vitals badge  Embed this badge

Show your agent-readiness score anywhere — it links back to this report.

[![Core Agent Vitals](https://agentvitals.dev/badge/geico.com.svg)](https://agentvitals.dev/results?url=https%3A%2F%2Fwww.geico.com)
<a href="https://agentvitals.dev/results?url=https%3A%2F%2Fwww.geico.com"><img src="https://agentvitals.dev/badge/geico.com.svg" alt="Core Agent Vitals" height="20"></a>
What AI tells your customers about youAgent confidence: HIGH
Business nameAn Insurance Company For Your Car And More | GEICO
CategoryWebPage
Pricenot applicable · not applicable to this page type
Locationnot applicable · not applicable to this page type
Hoursnot applicable · not applicable to this page type
Productsnot applicable · not applicable to this page type
DescriptionAn Insurance Company For Your Car And More | GEICO

An agent can answer questions about you accurately. 3/3 applicable facts come from machine-readable structured data.

62
Overall score
weighted CAV (0–100)
FAIL
0–4950–8990–100

Metrics

14%
CRR Content Recovery Poor
0.90
SSD Semantic Signal Density Good
788 tok
TC Token Cost Good
709 ms
TTFUT Time to First Useful Token N/A

Token Cost breakdown

Where the page's tokens go (≈2,790 across regions). 42% is non-content — chrome and boilerplate an agent pays for. Add landmark roles (main/nav/header/footer) so agents can skip it.

Content
58.5% · 1,631
Chrome (nav / header / footer)
9.7% · 272
Boilerplate (cookie / ad)
19.2% · 536
Other
12.6% · 351

Final screenshot

Final screenshot of https://www.geico.com

Diagnostics

high CRR Content is hidden behind JavaScript

pre-JS raw HTML

Evidence86% of content requires JS · 14% of rendered content recovered (rest is placeholder/wrong)
ImpactA non-rendering agent never sees the JS-injected content.
Effort1–4 h

Fix: Server-render or statically generate the main content so a non-JS agent still receives it; make client rendering a progressive enhancement, not the source of truth.

medium TC 41.5% of tokens are non-content (boilerplate/chrome)

agent representation — token decomposition

EvidenceToken decomposition: content 58.5%, chrome 9.7%, boilerplate 19.2%, other 12.6%. Only 58.5% of the agent's tokens are real content.
ImpactAn agent pays for boilerplate on every request and has less context left for the real content.
Effort30–90 min

Fix: Strip repeated nav/header/footer/cookie chrome from the agent-visible output; wrap content in <main>/<article> so the extractor keeps signal and drops boilerplate.

Rendered profile: headless

Agent Discoverability 84/100 · Agent Ready

Access & discovery checks — separate from the gated CAV metrics above. Click an issue for business impact, what we measured, and how to fix. · Take the Agent Readiness course →

Agent files & endpoints

llms.txt Found at /llms.txt Learn →
robots.txt (AI bots) Major AI bots allowed Learn →
~ sitemap.xml Stale (lastmod 2025-11-04) Learn →
JSON-LD structured data Types: WebPage, BreadcrumbList, ImageObject Learn →
~ agents.json Absent (emerging standard) Learn →
~ WebMCP endpoint Absent (emerging standard) Learn →
~ OpenAPI / API docs No OpenAPI/Swagger found Learn →

Issues (6)

~ No content-blocking cookie wall medium impact Consent platform: optanon (verify it doesn't block content)

Business impact A consent wall that hides content until a click is invisible to agents — they cannot click 'Accept'.

What we measured We fingerprint OneTrust, Cookiebot, Usercentrics and similar managers and flag content-blocking ones.

How to fix Use an overlay banner that leaves content in the DOM, not a blocking interstitial.

Spec: https://gdpr.eu/cookies/

~ XML sitemap fresh medium impact Stale (lastmod 2025-11-04)

Business impact A sitemap is your table of contents for AI crawlers. Without it agents follow homepage links and miss deep pages (products, docs, pricing) — shrinking what they can recommend.

What we measured We fetch /sitemap.xml (and /sitemap_index.xml), confirm valid XML with <loc> entries, and check <lastmod> freshness.

How to fix Generate an XML sitemap of all public pages with current lastmod dates and reference it in robots.txt.

Learn how to implement →

# robots.txt
Sitemap: https://example.com/sitemap.xml

Spec: https://www.sitemaps.org/

~ Server response (TTFB) low impact 1013ms (good ≤800, warn ≤1800)

Business impact Slow servers cause agents to time out and move on. Fast response keeps you in the running.

What we measured We time the response (time-to-first-byte) against good (<800ms) / warn (<1800ms) thresholds.

How to fix Use a CDN, caching and an optimized origin to get TTFB under 800ms.

Spec: https://web.dev/ttfb/

~ agents.json discovery low impact Absent (emerging standard)

Business impact agents.json describes what your site can DO for agents (services, endpoints, capabilities) — an emerging discovery standard. Early adopters get native agent integration.

What we measured We check /agents.json and /.well-known/agents.json for a valid configuration.

How to fix Publish /agents.json describing your site's capabilities and actions.

Learn how to implement →

Spec: https://github.com/wild-card-ai/agents-json

~ WebMCP endpoint low impact Absent (emerging standard)

Business impact WebMCP lets agents call actions on your site directly (book, buy, query) instead of scraping the DOM. Early adopters get native AI-agent interoperability.

What we measured We check /.well-known/webmcp and /webmcp.json for a valid actions array.

How to fix Add a WebMCP endpoint exposing your key actions to agents.

Learn how to implement →

Spec: https://webmcp.org

~ API documentation low impact No OpenAPI/Swagger found

Business impact Programmatic agents prefer a typed API. An OpenAPI/Swagger spec lets them integrate without scraping.

What we measured We probe /openapi.json, /swagger.json, /api-docs and /.well-known/openapi.json.

How to fix Publish an OpenAPI spec at a well-known path.

Learn how to implement →

Spec: https://www.openapis.org/

Passed audits (6)

✓ robots.txt allows AI bots✓ No CAPTCHA wall✓ Machine-readable prices✓ llms.txt present + valid✓ No login wall on public content✓ Structured data (JSON-LD)

Transport & Trust (SEC 1.0.0)

HTTPS, HSTS, CSP, sniffing, referrer and CORS posture. Diagnostic only — this does not affect the CAV score. A security header does not make a page more legible to an agent, so scoring it would reward a CDN toggle that changes nothing an agent can recover. We measure it and say so.

77Transport posture (0–100, unscored)
3pass
2warn
0fail
Per-header findings (6)
HeaderEvidence
✅ HTTPSserved over HTTPS
✅ HSTSmax-age=31536000; includeSubDomains; preload
⚠️ Content-Security-Policyscript-src allows 'unsafe-inline'
✅ X-Content-Type-Optionsnosniff
⚠️ Referrer-Policyno referrer-policy header (browser default applies)
➖ CORS exposureno CORS headers on the document (normal for an HTML page)
Full profile — how to improve · unused JS · network · timing

How to improve

highProfile reflects a block/challenge page — not your contenthighest leverage

whole profile

EvidenceMeasured against a block/challenge page (a bot-wall/CAPTCHA was served (www.geico.com)); every number here describes the wall, not your site.
ImpactAn AI agent hits the same wall and recovers none of your content — fix the block before optimizing anything else.
FixAllowlist legitimate agent user-agents / IP ranges in your WAF or bot-management and serve real content (not a challenge), then re-run.

Third-party impact

37 third-party requests · 826 KiB (34.4% of transfer) · 121 ms main-thread — code an agent must also fetch/run before your content settles. Fewer, lazier third-parties = faster, cheaper agent reads.

Third-party domainReqsTransferMain-thread
googletagmanager.com2317 KiB
cookielaw.org10201 KiB
facebook.net2148 KiB75 ms
quantummetric.com2132 KiB46 ms
sc-static.net125 KiB
featureassets.org12 KiB
snapchat.com51 KiB
pinterest.com11 KiB
doubleclick.net41 KiB
onetrust.com10 KiB
adsrvr.org10 KiB
prodregistryv2.org20 KiB

Wasted JavaScript (by bundle)

Transfer-accurate — each bundle's transfer size × its unused %, ranked by wasted bytes (the biggest code-splitting wins). Unused JS also inflates Token Cost (TC).

BundleTransferUnusedWasted
https://www.geico.com/_next/static/chunks/91717-a3fbef4cd0ab0444.js354 KiB87.4%309 KiB
https://www.geico.com/_next/static/chunks/83678-e912e0e83c527fcc.js170 KiB74.8%127 KiB
https://www.googletagmanager.com/gtag/js?id=G-91H6GD762W&l=gtmDataLayer 3P175 KiB49.4%86 KiB
https://cdn.cookielaw.org/scripttemplates/202510.2.0/otBannerSdk.js 3P124 KiB63.4%79 KiB
https://www.googletagmanager.com/gtag/js?id=DC-2992003&l=gtmDataLayer&cx=c&gtm=4e69g1h1 3P142 KiB51.9%74 KiB
https://cdn.quantummetric.com/qscripts/quantum-geico.js 3P132 KiB41.8%55 KiB
https://connect.facebook.net/en_US/fbevents.js 3P108 KiB44.6%48 KiB
https://www.geico.com/_next/static/chunks/4bd1b696-2135e4d8b8354323.js53 KiB56.3%30 KiB
https://www.geico.com/_next/static/chunks/31255-56b06690a2a760c7.js45 KiB58.5%26 KiB
https://www.geico.com/public/scripts/snapchat-pixel.js27 KiB55.6%15 KiB
https://www.geico.com/_next/static/chunks/87805-e2e1c1e454cbe4cc.js29 KiB50%14 KiB
https://sc-static.net/scevent.min.js?u=588b31a0-a567-43c2-84c9-e186442e7533 3P25 KiB56.1%14 KiB
https://www.geico.com/_next/static/chunks/38311-d6d5792e4da281e8.js16 KiB83.2%13 KiB
https://www.geico.com/_next/static/chunks/56699-d97417b82ac9684b.js28 KiB40.2%11 KiB
https://connect.facebook.net/signals/config/980746741982743?v=2.9.403&r=stable&domain=www.geico.com&hme=ecef7557496abce7ebfd30d9fec7f02b78383ffbf3f454783aea671f0dea1dfc&ex_m=117%2C234%2C168%2C27%2C81%2C82%2C160%2C77%2C76%2C11%2C178%2C101%2C20%2C152%2C140%2C46%2C84%2C89%2C148%2C173%2C180%2C8%2C4%2C5%2C7%2C6%2C3%2C102%2C114%2C32%2C17%2C31%2C18%2C33%2C34%2C35%2C37%2C55%2C161%2C86%2C125%2C22%2C24%2C51%2C47%2C49%2C48%2C94%2C103%2C107%2C123%2C159%2C162%2C53%2C124%2C29%2C26%2C132%2C78%2C43%2C164%2C163%2C165%2C156%2C154%2C30%2C42%2C66%2C122%2C175%2C79%2C21%2C127%2C92%2C75%2C23%2C96%2C97%2C129%2C95%2C150%2C149%2C153%2C108%2C174%2C177%2C41%2C56%2C126%2C54%2C182%2C109%2C181%2C201%2C248%2C83%2C262%2C261%2C260%2C14%2C25%2C28%2C40%2C62%2C116%2C68%2C10%2C72%2C110%2C111%2C112%2C118%2C143%2C38%2C36%2C145%2C146%2C147%2C142%2C141%2C169%2C85%2C172%2C170%2C171%2C57%2C67%2C136%2C19%2C176%2C52%2C311%2C312%2C313%2C310%2C326%2C351%2C241%2C230%2C69%2C231%2C229%2C354%2C345%2C59%2C242%2C120%2C144%2C91%2C134%2C61%2C133%2C139%2C138%2C65%2C73%2C71%2C166%2C87%2C88%2C128%2C44%2C39%2C60%2C63%2C113%2C179%2C1%2C137%2C16%2C135%2C12%2C2%2C64%2C104%2C15%2C74%2C70%2C131%2C100%2C99%2C184%2C185%2C105%2C106%2C9%2C115%2C183%2C58%2C157%2C98%2C90%2C80%2C130%2C119%2C50%2C158%2C0%2C93%2C151%2C155%2C167%2C45%2C121%2C13%2C186 3P40 KiB26.7%11 KiB

Network

96Requests
2400 KiBTransferred
29Scripts
34.4%3rd-party
3Long tasks
Script (29)
1657 KiB
Image (17)
394 KiB
Font (4)
132 KiB
Document (4)
84 KiB
Stylesheet (8)
71 KiB
Fetch (21)
57 KiB
XHR (2)
4 KiB
Ping (2)
1 KiB
Other (9)
0 KiB
Heaviest requests (30)
URLTypeStatusTransfer
https://www.geico.com/_next/static/chunks/91717-a3fbef4cd0ab0444.jsScript200354 KiB
https://www.geico.com/_next/image/?url=%2Fimages%2FSavingsFamilyCar.jpg&w=1920&q=75Image200264 KiB
https://www.googletagmanager.com/gtag/js?id=G-91H6GD762W&l=gtmDataLayerScript200175 KiB
https://www.geico.com/_next/static/chunks/83678-e912e0e83c527fcc.jsScript200170 KiB
https://www.googletagmanager.com/gtag/js?id=DC-2992003&l=gtmDataLayer&cx=c&gtm=4e69g1h1Script200142 KiB
https://cdn.quantummetric.com/qscripts/quantum-geico.jsScript200132 KiB
https://cdn.cookielaw.org/scripttemplates/202510.2.0/otBannerSdk.jsScript200124 KiB
https://connect.facebook.net/en_US/fbevents.jsScript200108 KiB
https://www.geico.com/_next/image/?url=%2Fimages%2FHomepageHeroTester.jpg&w=1200&q=75Image200101 KiB
https://tags.geico.com/676569/gtm.jsScript20095 KiB
https://www.geico.com/Document20084 KiB
https://www.geico.com/_next/static/chunks/4bd1b696-2135e4d8b8354323.jsScript20053 KiB
https://www.geico.com/_next/static/chunks/31255-56b06690a2a760c7.jsScript20045 KiB
https://www.geico.com/_next/static/scripts/fonts/GEICORoobert-Bold.woff2Font20044 KiB
https://www.geico.com/_next/static/scripts/fonts/GEICORoobert-Medium.woff2Font20044 KiB
https://www.geico.com/_next/static/scripts/fonts/GEICORoobert-Regular.woff2Font20044 KiB
https://connect.facebook.net/signals/config/980746741982743?v=2.9.403&r=stable&domain=www.geico.com&hme=ecef7557496abce7ebfd30d9fec7f02b78383ffbf3f454783aea671f0dea1dfc&ex_m=117%2C234%2C168%2C27%2C81%2C82%2C160%2C77%2C76%2C11%2C178%2C101%2C20%2C152%2C140%2C46%2C84%2C89%2C148%2C173%2C180%2C8%2C4%2C5%2C7%2C6%2C3%2C102%2C114%2C32%2C17%2C31%2C18%2C33%2C34%2C35%2C37%2C55%2C161%2C86%2C125%2C22%2C24%2C51%2C47%2C49%2C48%2C94%2C103%2C107%2C123%2C159%2C162%2C53%2C124%2C29%2C26%2C132%2C78%2C43%2C164%2C163%2C165%2C156%2C154%2C30%2C42%2C66%2C122%2C175%2C79%2C21%2C127%2C92%2C75%2C23%2C96%2C97%2C129%2C95%2C150%2C149%2C153%2C108%2C174%2C177%2C41%2C56%2C126%2C54%2C182%2C109%2C181%2C201%2C248%2C83%2C262%2C261%2C260%2C14%2C25%2C28%2C40%2C62%2C116%2C68%2C10%2C72%2C110%2C111%2C112%2C118%2C143%2C38%2C36%2C145%2C146%2C147%2C142%2C141%2C169%2C85%2C172%2C170%2C171%2C57%2C67%2C136%2C19%2C176%2C52%2C311%2C312%2C313%2C310%2C326%2C351%2C241%2C230%2C69%2C231%2C229%2C354%2C345%2C59%2C242%2C120%2C144%2C91%2C134%2C61%2C133%2C139%2C138%2C65%2C73%2C71%2C166%2C87%2C88%2C128%2C44%2C39%2C60%2C63%2C113%2C179%2C1%2C137%2C16%2C135%2C12%2C2%2C64%2C104%2C15%2C74%2C70%2C131%2C100%2C99%2C184%2C185%2C105%2C106%2C9%2C115%2C183%2C58%2C157%2C98%2C90%2C80%2C130%2C119%2C50%2C158%2C0%2C93%2C151%2C155%2C167%2C45%2C121%2C13%2C186Script20040 KiB
https://cdn.cookielaw.org/consent/eb20606c-7113-4979-a840-7e3b77473302/019e99b6-1306-738a-a422-ea04431b79ef/en.jsonFetch20034 KiB
https://www.geico.com/_next/static/css/f504e88c6353ce46.cssStylesheet20031 KiB
https://www.geico.com/_next/static/chunks/87805-e2e1c1e454cbe4cc.jsScript20029 KiB
https://www.geico.com/_next/static/chunks/56699-d97417b82ac9684b.jsScript20028 KiB
https://www.geico.com/public/scripts/snapchat-pixel.jsScript20027 KiB
https://sc-static.net/scevent.min.js?u=588b31a0-a567-43c2-84c9-e186442e7533Script20025 KiB
https://www.geico.com/_next/static/chunks/app/layout-60b01841d482bdd9.jsScript20023 KiB
https://www.geico.com/_Incapsula_Resource?SWJIYLWA=719d34d31c8e3a6e6fffd425f7e032f3&ns=37&cb=1942390489Script20020 KiB
https://www.geico.com/_next/static/chunks/38311-d6d5792e4da281e8.jsScript20016 KiB
https://cdn.cookielaw.org/scripttemplates/202510.2.0/assets/v2/otPcCenter.jsonFetch20013 KiB
https://www.geico.com/_next/static/css/a77d3d69cec8798c.cssStylesheet20012 KiB
https://www.geico.com/_next/static/chunks/webpack-e2627652c3372aa7.jsScript20012 KiB
https://www.geico.com/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fgecko-superman-stance-placeholder.45c4532c.png&w=256&q=75Image20012 KiB

Long tasks (>50 ms)

StartDuration
1330 ms139 ms
1143 ms131 ms
1722 ms75 ms
Analyzing…
running mobile + desktop · ~30s