www.nerdwallet.com

Report from 6/28/2026, 3:54:44 PM https://www.nerdwallet.com/
Latest run · lab, cold cache
59
6/28/2026
28-day score · p75 · the standard
—
no history yet (nightly)

Scored by v3 · source-of-truth hashes: score db860d6ac94e · thresholds e94f8b33e500 — verifiable against the canonical scorer.

The 28-day score is the p75 of nightly runs — the stable number to cite. Deterministic metrics (CRR/SSD/TC) show their latest value (they move only when the site changes); timing (TTFUT) and answer-fidelity (AF) are smoothed by 28-day p75 — the same lab-vs-field split Core Web Vitals uses. Synthetic daily measurement, not real-user field data.

Core Agent Vitals badge  Embed this badge

Show your agent-readiness score anywhere — it links back to this report.

[![Core Agent Vitals](https://agentvitals.dev/badge/nerdwallet.com.svg)](https://agentvitals.dev/results?url=https%3A%2F%2Fwww.nerdwallet.com%2F)
<a href="https://agentvitals.dev/results?url=https%3A%2F%2Fwww.nerdwallet.com%2F"><img src="https://agentvitals.dev/badge/nerdwallet.com.svg" alt="Core Agent Vitals" height="20"></a>
59
Overall score
weighted CAV (0–100)
FAIL
0–4950–8990–100

Metrics

82%
CRR Content Recovery Needs work
0.14
SSD Semantic Signal Density Poor
1,358 tok
TC Token Cost Good
89 ms
TTFUT Time to First Useful Token N/A

Final screenshot

Final screenshot of https://www.nerdwallet.com/

Diagnostics

high SSD Low signal-to-noise for agents

signal 0.28 · JSON-LD 0/1 · missing: structured-data

Fix: Wrap the real content in <main>/<article>, cut repeated nav/boilerplate, and keep the primary content dense and early in the DOM.

medium CRR Content is hidden behind JavaScript

18% of content requires JS

Fix: Server-render or statically generate the main content so a non-JS agent still receives it; make client rendering a progressive enhancement, not the source of truth.

Rendered profile: headless

Agent Discoverability 51/100 · Needs Work

Access & discovery checks — separate from the gated CAV metrics above. Click an issue for business impact, what we measured, and how to fix. · Take the Agent Readiness course →

Agent files & endpoints

✗ llms.txt Absent at /llms.txt and /.well-known/llms.txt Learn →
✗ robots.txt (AI bots) Blocks: * (all) Learn →
✗ sitemap.xml No /sitemap.xml Learn →
✗ JSON-LD structured data No JSON-LD found Learn →
~ agents.json Absent (emerging standard) Learn →
~ WebMCP endpoint Absent (emerging standard) Learn →
~ OpenAPI / API docs No OpenAPI/Swagger found Learn →

Issues (8)

✗ robots.txt allows AI bots high impact Blocks: * (all)

Business impact If robots.txt blocks AI crawlers you are invisible to ChatGPT, Claude and Perplexity — they skip you and recommend a competitor instead.

What we measured We read /robots.txt and test it against 16 AI user-agents (GPTBot, ClaudeBot, PerplexityBot, …) for a Disallow that blocks them.

How to fix Allow major AI bots to public content; restrict only private paths (/admin, /api).

Learn how to implement →

User-agent: GPTBot
Allow: /
Disallow: /admin/

Spec: https://platform.openai.com/docs/gptbot

~ No content-blocking cookie wall medium impact Consent platform: onetrust (verify it doesn't block content)

Business impact A consent wall that hides content until a click is invisible to agents — they cannot click 'Accept'.

What we measured We fingerprint OneTrust, Cookiebot, Usercentrics and similar managers and flag content-blocking ones.

How to fix Use an overlay banner that leaves content in the DOM, not a blocking interstitial.

Spec: https://gdpr.eu/cookies/

✗ llms.txt present high impact Absent at /llms.txt and /.well-known/llms.txt

Business impact llms.txt is the robots.txt for AI: it tells agents what your site is, what matters, and where to find it. Without it AI guesses — and guessing means inaccurate recommendations and lost visibility.

What we measured We fetch /llms.txt and /.well-known/llms.txt and validate the spec (H1 title + a one-line blockquote summary). We also note /llms-full.txt (your full content as Markdown).

How to fix Create /llms.txt with a short summary + key pages; optionally /llms-full.txt with full content in Markdown.

Learn how to implement →

# Your Site
> One-line description for AI agents.

## Key pages
- /products — catalog
- /pricing — plans
- /docs — documentation

Spec: https://llmstxt.org

✗ Structured data (JSON-LD) medium impact No JSON-LD found

Business impact Schema.org JSON-LD tells agents what a page IS (product, article, business) with typed fields (price, rating, hours). Without it agents extract less reliably.

What we measured We parse <script type=application/ld+json>, validate it, and check for populated @type fields.

How to fix Add JSON-LD: Organization/LocalBusiness on the homepage, Product on product pages, Article on posts.

Learn how to implement →

<script type="application/ld+json">{"@context":"https://schema.org","@type":"Organization","name":"Your Co","url":"https://example.com"}</script>

Spec: https://schema.org/

✗ XML sitemap present medium impact No /sitemap.xml

Business impact A sitemap is your table of contents for AI crawlers. Without it agents follow homepage links and miss deep pages (products, docs, pricing) — shrinking what they can recommend.

What we measured We fetch /sitemap.xml (and /sitemap_index.xml), confirm valid XML with <loc> entries, and check <lastmod> freshness.

How to fix Generate an XML sitemap of all public pages with current lastmod dates and reference it in robots.txt.

Learn how to implement →

# robots.txt
Sitemap: https://example.com/sitemap.xml

Spec: https://www.sitemaps.org/

~ agents.json discovery low impact Absent (emerging standard)

Business impact agents.json describes what your site can DO for agents (services, endpoints, capabilities) — an emerging discovery standard. Early adopters get native agent integration.

What we measured We check /agents.json and /.well-known/agents.json for a valid configuration.

How to fix Publish /agents.json describing your site's capabilities and actions.

Learn how to implement →

Spec: https://agents-json.org

~ WebMCP endpoint low impact Absent (emerging standard)

Business impact WebMCP lets agents call actions on your site directly (book, buy, query) instead of scraping the DOM. Early adopters get native AI-agent interoperability.

What we measured We check /.well-known/webmcp and /webmcp.json for a valid actions array.

How to fix Add a WebMCP endpoint exposing your key actions to agents.

Learn how to implement →

Spec: https://webmcp.org

~ API documentation low impact No OpenAPI/Swagger found

Business impact Programmatic agents prefer a typed API. An OpenAPI/Swagger spec lets them integrate without scraping.

What we measured We probe /openapi.json, /swagger.json, /api-docs and /.well-known/openapi.json.

How to fix Publish an OpenAPI spec at a well-known path.

Learn how to implement →

Spec: https://www.openapis.org/

Passed audits (4)

✓ No CAPTCHA wall✓ Machine-readable prices✓ No login wall on public content✓ Server response (TTFB)
Full profile — how to improve · unused JS · network · timing

How to improve

highSplit the heaviest unused bundlehighest leverage

index.B_No3WVr.js — 190 KiB transferred, 86.3% unused

EvidenceCDP JS coverage: 164 KiB of this bundle is never executed on load.
Impact~-164 KiB transfer; lower Token Cost + faster agent parse.
Effort30–90 min
FixDynamic-import() the below-the-fold parts of index.B_No3WVr.js, or drop unused dependencies.
mediumCut third-party weight

googletagmanager.com — 529 KiB, 3 requests

EvidenceThird-party is 47.1% of total transfer (29 requests); googletagmanager.com is the largest.
ImpactFewer bytes + main-thread stalls before your content settles for an agent.
Effort1–3 h
FixLazy-load, self-host, or remove googletagmanager.com; defer non-critical third-party scripts.

Third-party impact

29 third-party requests · 765 KiB (47.1% of transfer) — code an agent must also fetch/run before your content settles. Fewer, lazier third-parties = faster, cheaper agent reads.

Third-party domainReqsTransferMain-thread
googletagmanager.com3529 KiB—
cookielaw.org12231 KiB—
browser-intake-datadoghq.com114 KiB—
onetrust.com10 KiB—
google.com10 KiB—
doubleclick.net10 KiB—

Wasted JavaScript (by bundle)

Transfer-accurate — each bundle's transfer size × its unused %, ranked by wasted bytes (the biggest code-splitting wins). Unused JS also inflates Token Cost (TC).

BundleTransferUnusedWasted
https://www.nerdwallet.com/front-page-astro/assets/index.B_No3WVr.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe190 KiB86.3%164 KiB
https://www.googletagmanager.com/gtag/js?id=GT-NFJ2CH8X&cx=c&gtm=4e69s1 3P162 KiB60.8%98 KiB
https://www.googletagmanager.com/gtag/js?id=AW-18071591651&cx=c&gtm=4e69s1 3P162 KiB60.7%98 KiB
https://www.googletagmanager.com/gtm.js?id=GTM-NVWSKF5 3P205 KiB37.7%78 KiB
https://cdn.cookielaw.org/scripttemplates/202508.2.0/otBannerSdk.js 3P121 KiB61.4%74 KiB
https://www.nerdwallet.com/front-page-astro/assets/client.EbhA5hAg.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe56 KiB66%37 KiB
https://www.nerdwallet.com/front-page-astro/assets/main.3Bmg5xk7.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe55 KiB53.3%29 KiB
https://siteusagetools.nerdwallet.com/next-integrations/actions/4596/98c634b6302314f5278d.js27 KiB90.1%24 KiB
https://cdn.cookielaw.org/scripttemplates/202508.2.0/otGPP.js 3P22 KiB63.3%14 KiB
https://www.nerdwallet.com/front-page-astro/assets/dist.BG1AZLrZ.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe19 KiB41.7%8 KiB
https://www.nerdwallet.com/front-page-astro/assets/metric-helpers.CnidDI8L.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe12 KiB53.4%6 KiB
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js?did=c095b28e-6dfb-40a3-a284-794251df86e9 3P14 KiB33%5 KiB
https://www.nerdwallet.com/front-page-astro/assets/ChatOpenDispatch.CAoSdzIZ.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe4 KiB91.5%3 KiB
https://www.nerdwallet.com/front-page-astro/assets/ajs-destination.Dt9nlzc1.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe3 KiB84.4%3 KiB
https://www.nerdwallet.com/front-page-astro/assets/RootLayout.astro_astro_type_script_index_1_lang.BWMJg2vH.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTe6 KiB40.3%2 KiB

Network

136Requests
1626 KiBTransferred
34Scripts
47.1%3rd-party
0Long tasks
Script (34)
1093 KiB
Image (54)
256 KiB
Document (1)
138 KiB
Fetch (37)
66 KiB
Font (5)
61 KiB
Other (2)
7 KiB
XHR (3)
4 KiB
Heaviest requests (30)
URLTypeStatusTransfer
https://www.googletagmanager.com/gtm.js?id=GTM-NVWSKF5Script200205 KiB
https://www.nerdwallet.com/front-page-astro/assets/index.B_No3WVr.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTeScript200190 KiB
https://www.googletagmanager.com/gtag/js?id=GT-NFJ2CH8X&cx=c&gtm=4e69s1Script200162 KiB
https://www.googletagmanager.com/gtag/js?id=AW-18071591651&cx=c&gtm=4e69s1Script200162 KiB
https://www.nerdwallet.com/Document200138 KiB
https://cdn.cookielaw.org/scripttemplates/202508.2.0/otBannerSdk.jsScript200121 KiB
https://www.nerdwallet.com/front-page-astro/assets/client.EbhA5hAg.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTeScript20056 KiB
https://www.nerdwallet.com/front-page-astro/assets/main.3Bmg5xk7.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTeScript20055 KiB
https://www.nerdwallet.com/tachyon/2026/09/GettyImages-1431030780.jpg?w=640&q=60&webp=1&strip=allImage20044 KiB
https://www.nerdwallet.com/tachyon/2024/10/GettyImages-1864779073.jpg?w=640&q=60&webp=1&strip=allImage20035 KiB
https://www.nerdwallet.com/_image?href=https%3A%2F%2Fwww.nerdwallet.com%2Fcdn%2Ffront-page-astro%2Fheader%2Fmweb%2Fheader-background-image-202601161024.webp&w=1440&h=600&q=72&f=webp&dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTeImage20030 KiB
https://cdn.cookielaw.org/consent/c095b28e-6dfb-40a3-a284-794251df86e9/0199e088-ac0d-73cf-af4b-daa2f5f27627/en.jsonFetch20028 KiB
https://siteusagetools.nerdwallet.com/next-integrations/actions/4596/98c634b6302314f5278d.jsScript20027 KiB
https://www.nerdwallet.com/tachyon/2026/09/Alaska_737-10_MAX_Premium_Reserve_rendering_004.jpg?w=640&q=60&webp=1&strip=allImage20025 KiB
https://www.nerdwallet.com/cdn/fonts/Gotham-Book--full.a4076b3a82.woff2Font20024 KiB
https://cdn.cookielaw.org/scripttemplates/202508.2.0/otGPP.jsScript20022 KiB
https://cdn.cookielaw.org/logos/static/ot_company_logo.pngImage20019 KiB
https://www.nerdwallet.com/front-page-astro/assets/dist.BG1AZLrZ.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTeScript20019 KiB
https://www.nerdwallet.com/tachyon/2025/08/TUESDAY-MORTGAGE-RATES.jpg?w=640&q=60&webp=1&strip=allImage20015 KiB
https://www.nerdwallet.com/_image?href=https%3A%2F%2Fwww.nerdwallet.com%2Fcdn%2Ffront-page-astro%2Fheader%2Fmweb%2Fheader-background-image-202601161024.webp&w=828&h=345&q=72&f=webp&dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTeImage20014 KiB
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js?did=c095b28e-6dfb-40a3-a284-794251df86e9Script20014 KiB
https://cdn.cookielaw.org/scripttemplates/202508.2.0/assets/v2/otPcCenter.jsonFetch20013 KiB
https://www.nerdwallet.com/front-page-astro/assets/metric-helpers.CnidDI8L.js?dpl=dpl_6Gd9De9xRZUPBFZ9sD9UhinXiKTeScript20012 KiB
https://www.nerdwallet.com/cdn-cgi/image/format=auto,quality=48,width=387,strip=all/cdn/front-page-astro/hpValueProp/desktop/hpvalueprop_desktop_2x.webpImage20011 KiB
https://www.nerdwallet.com/cdn-cgi/challenge-platform/h/b/scripts/jsd/d76008a69eab/main.js?Script20010 KiB
https://www.nerdwallet.com/cdn/fonts/Gotham-Book--critical.fdbad282be.woff2Font20010 KiB
https://www.nerdwallet.com/cdn/fonts/Gotham-Medium--critical.ee5c613487.woff2Font20010 KiB
https://www.nerdwallet.com/cdn/fonts/Gotham-Bold--critical.dcf83fb890.woff2Font2009 KiB
https://www.nerdwallet.com/cdn/fonts/Gotham-Ultra--critical.c4f630febe.woff2Font2009 KiB
https://www.nerdwallet.com/cdn/favicon.icoOther2007 KiB
Analyzing…
running mobile + desktop · ~30s