www.airtable.com

Report from 7/24/2026, 11:21:48 AM https://www.airtable.com
Latest run · lab, cold cache
58
7/24/2026
28-day score · p75 · the standard
58
14 runs
CRR100%latest
SSD23%latest
TC559 toklatest
TTFUT288 ms28-day p75

Scored by v3 · source-of-truth hashes: score db860d6ac94e · thresholds e94f8b33e500 — verifiable against the canonical scorer.

The 28-day score is the p75 of nightly runs — the stable number to cite. Deterministic metrics (CRR/SSD/TC) show their latest value (they move only when the site changes); timing (TTFUT) and answer-fidelity (AF) are smoothed by 28-day p75 — the same lab-vs-field split Core Web Vitals uses. Synthetic daily measurement, not real-user field data.

Core Agent Vitals badge  Embed this badge

Show your agent-readiness score anywhere — it links back to this report.

[![Core Agent Vitals](https://agentvitals.dev/badge/airtable.com.svg)](https://agentvitals.dev/results?url=https%3A%2F%2Fwww.airtable.com)
<a href="https://agentvitals.dev/results?url=https%3A%2F%2Fwww.airtable.com"><img src="https://agentvitals.dev/badge/airtable.com.svg" alt="Core Agent Vitals" height="20"></a>
What AI tells your customers about youAgent confidence: LOW
🟡Business nameAirtable · guessed from page text (no structured data)
Categorynot found
Pricenot applicable · not applicable to this page type
Locationnot applicable · not applicable to this page type
Hoursnot applicable · not applicable to this page type
Productsnot applicable · not applicable to this page type
🟡Description500,000+ brands use Airtable to enable real-time collaboration, automate repetitive tasks & manual work, and streamline business processes in minutes. Join them. · guessed from page text (no structured data)

An agent is likely to fabricate missing details rather than say “I don’t know”. 0/3 applicable facts come from machine-readable structured data.

58
Overall score
weighted CAV (0–100)
FAIL
0–4950–8990–100

Metrics

100%
CRR Content Recovery Good
0.23
SSD Semantic Signal Density Poor
559 tok
TC Token Cost Good
220 ms
TTFUT Time to First Useful Token N/A

Token Cost breakdown

Where the page's tokens go (≈8,089 across regions). 59% is non-content — chrome and boilerplate an agent pays for. Add landmark roles (main/nav/header/footer) so agents can skip it.

Content
41.4% · 3,345
Chrome (nav / header / footer)
55.9% · 4,524
Boilerplate (cookie / ad)
0% · 0
Other
2.7% · 220

Final screenshot

Final screenshot of https://www.airtable.com

Diagnostics

high SSD Low signal-to-noise for agents

content vs chrome/boilerplate

Evidencesignal 0.38 · JSON-LD 0/1 · missing: structured-data
ImpactAgent spends tokens parsing nav/boilerplate instead of content.
Effort30–90 min

Fix: Wrap the real content in <main>/<article>, cut repeated nav/boilerplate, and keep the primary content dense and early in the DOM.

medium TC 58.6% of tokens are non-content (boilerplate/chrome)

agent representation — token decomposition

EvidenceToken decomposition: content 41.4%, chrome 55.9%, boilerplate 0%, other 2.7%. Only 41.4% of the agent's tokens are real content.
ImpactAn agent pays for boilerplate on every request and has less context left for the real content.
Effort30–90 min

Fix: Strip repeated nav/header/footer/cookie chrome from the agent-visible output; wrap content in <main>/<article> so the extractor keeps signal and drops boilerplate.

Rendered profile: headless

Agent Discoverability 72/100 · Needs Work

Access & discovery checks — separate from the gated CAV metrics above. Click an issue for business impact, what we measured, and how to fix. · Take the Agent Readiness course →

Agent files & endpoints

llms.txt Absent at /llms.txt and /.well-known/llms.txt Learn →
robots.txt (AI bots) Major AI bots allowed Learn →
sitemap.xml Found at /sitemap.xml Learn →
JSON-LD structured data No JSON-LD found Learn →
~ agents.json Absent (emerging standard) Learn →
~ WebMCP endpoint Absent (emerging standard) Learn →
~ OpenAPI / API docs No OpenAPI/Swagger found Learn →

Issues (6)

~ No content-blocking cookie wall medium impact Consent platform: onetrust (verify it doesn't block content)

Business impact A consent wall that hides content until a click is invisible to agents — they cannot click 'Accept'.

What we measured We fingerprint OneTrust, Cookiebot, Usercentrics and similar managers and flag content-blocking ones.

How to fix Use an overlay banner that leaves content in the DOM, not a blocking interstitial.

Spec: https://gdpr.eu/cookies/

llms.txt present high impact Absent at /llms.txt and /.well-known/llms.txt

Business impact llms.txt is the robots.txt for AI: it tells agents what your site is, what matters, and where to find it. Without it AI guesses — and guessing means inaccurate recommendations and lost visibility.

What we measured We fetch /llms.txt and /.well-known/llms.txt and validate the spec (H1 title + a one-line blockquote summary). We also note /llms-full.txt (your full content as Markdown).

How to fix Create /llms.txt with a short summary + key pages; optionally /llms-full.txt with full content in Markdown.

Learn how to implement →

# Your Site
> One-line description for AI agents.

## Key pages
- /products — catalog
- /pricing — plans
- /docs — documentation

Spec: https://llmstxt.org

Structured data (JSON-LD) medium impact No JSON-LD found

Business impact Schema.org JSON-LD tells agents what a page IS (product, article, business) with typed fields (price, rating, hours). Without it agents extract less reliably.

What we measured We parse <script type=application/ld+json>, validate it, and check for populated @type fields.

How to fix Add JSON-LD: Organization/LocalBusiness on the homepage, Product on product pages, Article on posts.

Learn how to implement →

<script type="application/ld+json">{"@context":"https://schema.org","@type":"Organization","name":"Your Co","url":"https://example.com"}</script>

Spec: https://schema.org/

~ agents.json discovery low impact Absent (emerging standard)

Business impact agents.json describes what your site can DO for agents (services, endpoints, capabilities) — an emerging discovery standard. Early adopters get native agent integration.

What we measured We check /agents.json and /.well-known/agents.json for a valid configuration.

How to fix Publish /agents.json describing your site's capabilities and actions.

Learn how to implement →

Spec: https://github.com/wild-card-ai/agents-json

~ WebMCP endpoint low impact Absent (emerging standard)

Business impact WebMCP lets agents call actions on your site directly (book, buy, query) instead of scraping the DOM. Early adopters get native AI-agent interoperability.

What we measured We check /.well-known/webmcp and /webmcp.json for a valid actions array.

How to fix Add a WebMCP endpoint exposing your key actions to agents.

Learn how to implement →

Spec: https://webmcp.org

~ API documentation low impact No OpenAPI/Swagger found

Business impact Programmatic agents prefer a typed API. An OpenAPI/Swagger spec lets them integrate without scraping.

What we measured We probe /openapi.json, /swagger.json, /api-docs and /.well-known/openapi.json.

How to fix Publish an OpenAPI spec at a well-known path.

Learn how to implement →

Spec: https://www.openapis.org/

Passed audits (6)

✓ robots.txt allows AI bots✓ No CAPTCHA wall✓ Machine-readable prices✓ No login wall on public content✓ XML sitemap present + fresh✓ Server response (TTFB)

Transport & Trust (SEC 1.0.0)

HTTPS, HSTS, CSP, sniffing, referrer and CORS posture. Diagnostic only — this does not affect the CAV score. A security header does not make a page more legible to an agent, so scoring it would reward a CDN toggle that changes nothing an agent can recover. We measure it and say so.

67Transport posture (0–100, unscored)
3pass
0warn
2fail
Per-header findings (6)
HeaderEvidence
✅ HTTPSserved over HTTPS
✅ HSTSmax-age=63072000; includeSubDomains; preload
❌ Content-Security-Policyno content-security-policy header
❌ X-Content-Type-Optionsmissing nosniff
✅ Referrer-Policyno-referrer-when-downgrade
➖ CORS exposureno CORS headers on the document (normal for an HTML page)
Full profile — how to improve · unused JS · network · timing

How to improve

highSplit the heaviest unused bundlehighest leverage

449ofj2oun4zx.js — 574 KiB transferred, 86.8% unused

EvidenceCDP JS coverage: 498 KiB of this bundle is never executed on load.
Impact~-498 KiB transfer; lower Token Cost + faster agent parse.
Effort30–90 min
FixDynamic-import() the below-the-fold parts of 449ofj2oun4zx.js, or drop unused dependencies.
highCut third-party weight

sanity.io — 4385 KiB, 7 requests

EvidenceThird-party is 67.5% of total transfer (97 requests); sanity.io is the largest.
ImpactFewer bytes + main-thread stalls before your content settles for an agent.
Effort1–3 h
FixLazy-load, self-host, or remove sanity.io; defer non-critical third-party scripts.
mediumBreak up long main-thread tasks

longest task 112 ms (7 total)

EvidenceMain thread blocked 112 ms by the longest task.
ImpactFaster interactivity + content settling.
Effort1–4 h
FixSplit heavy work, defer third-party scripts, move compute off the main thread.
mediumCut total transfer weight

8.6 MB total

Evidence8.6 MB transferred.
ImpactCheaper, faster fetch on slow links.
Effort1–3 h
FixEnable Brotli, serve WebP/AVIF images, defer non-critical resources.

Third-party impact

97 third-party requests · 5913 KiB (67.5% of transfer) · 322 ms main-thread — code an agent must also fetch/run before your content settles. Fewer, lazier third-parties = faster, cheaper agent reads.

Third-party domainReqsTransferMain-thread
sanity.io74385 KiB
googletagmanager.com4691 KiB223 ms
qualified.com21481 KiB41 ms
transcend-cdn.com4130 KiB58 ms
mouseflow.com153 KiB
licdn.com238 KiB
gstatic.com128 KiB
clarity.ms628 KiB
6sc.co1021 KiB
redditstatic.com118 KiB
bing.com418 KiB
marketo.net27 KiB

Wasted JavaScript (by bundle)

Transfer-accurate — each bundle's transfer size × its unused %, ranked by wasted bytes (the biggest code-splitting wins). Unused JS also inflates Token Cost (TC).

BundleTransferUnusedWasted
https://www.airtable.com/_next/static/chunks/449ofj2oun4zx.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky574 KiB86.8%498 KiB
https://www.airtable.com/_next/static/chunks/2w76hjeqvd_2w.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky256 KiB99.7%255 KiB
https://www.airtable.com/_next/static/chunks/07unfkb7y0ydo.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky220 KiB89.5%197 KiB
https://www.airtable.com/_next/static/chunks/3qwp36qf5g5tz.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky160 KiB84.7%135 KiB
https://www.airtable.com/_next/static/chunks/1ouphh8xnp37j.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky181 KiB60.4%109 KiB
https://www.googletagmanager.com/gtag/js?id=G-VJY8J9RFZM&cx=c&gtm=4e67f0 3P182 KiB46.6%85 KiB
https://www.googletagmanager.com/gtag/js?id=AW-16698155605&cx=c&gtm=4e67f0 3P176 KiB44.6%79 KiB
https://www.googletagmanager.com/gtm.js?id=GTM-NCLXNTS 3P181 KiB42.4%77 KiB
https://www.googletagmanager.com/gtag/js?id=AW-1020373621&cx=c&gtm=4e67f0 3P152 KiB49.5%75 KiB
https://www.airtable.com/_next/static/chunks/1ql_xl3hkgven.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky141 KiB47.7%67 KiB
https://js.qualified.com/qualified.js?token=bhFVoN1cyFKKDaNW 3P118 KiB55.9%66 KiB
https://js.qualified.com/packs/js/multimodal_v2-5a67bc15.js 3P109 KiB55.4%60 KiB
https://cdn.mouseflow.com/projects/6abb760b-e6e0-4126-a37a-44ec3944d6d2.js 3P53 KiB82.1%44 KiB
https://www.airtable.com/_next/static/chunks/10jxu3kouqbcv.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky49 KiB78.8%39 KiB
https://www.airtable.com/_next/static/chunks/2ejk_26znfoeu.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSky65 KiB57.9%37 KiB

Network

180Requests
8762 KiBTransferred
65Scripts
67.5%3rd-party
7Long tasks
Media (4)
4355 KiB
Script (65)
3282 KiB
Image (37)
699 KiB
Stylesheet (20)
176 KiB
Font (5)
173 KiB
Document (2)
66 KiB
Fetch (29)
5 KiB
XHR (7)
3 KiB
Other (5)
2 KiB
Ping (5)
1 KiB
EventSource (1)
0 KiB
Heaviest requests (30)
URLTypeStatusTransfer
https://cdn.sanity.io/files/hlcyrtq5/production/16f7e8526058f2d34ce24e5ef3933bc3783cea4b.mp4Media2061891 KiB
https://cdn.sanity.io/files/hlcyrtq5/production/559eda8e343bd1e27dee54f569b062cb60110afe.mp4Media2061245 KiB
https://cdn.sanity.io/files/hlcyrtq5/production/642f0aab4cecfadb17e538dfb03ec1e47a09d549.mp4Media206968 KiB
https://www.airtable.com/_next/static/chunks/449ofj2oun4zx.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript200574 KiB
https://cdn.sanity.io/images/hlcyrtq5/production/3385c0df6528302ab335b5c6344945583712d9df-2000x1600.png?w=1536Image200280 KiB
https://www.airtable.com/_next/static/chunks/2w76hjeqvd_2w.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript200256 KiB
https://assets.qualified.com/static-media/piperx-orb/orb-animation.mp4Media206251 KiB
https://www.airtable.com/_next/static/chunks/07unfkb7y0ydo.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript200220 KiB
https://www.googletagmanager.com/gtag/js?id=G-VJY8J9RFZM&cx=c&gtm=4e67f0Script200182 KiB
https://www.googletagmanager.com/gtm.js?id=GTM-NCLXNTSScript200181 KiB
https://www.airtable.com/_next/static/chunks/1ouphh8xnp37j.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript200181 KiB
https://www.googletagmanager.com/gtag/js?id=AW-16698155605&cx=c&gtm=4e67f0Script200176 KiB
https://www.airtable.com/_next/static/chunks/3qwp36qf5g5tz.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript200160 KiB
https://www.googletagmanager.com/gtag/js?id=AW-1020373621&cx=c&gtm=4e67f0Script200152 KiB
https://www.airtable.com/_next/static/chunks/1ql_xl3hkgven.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript200141 KiB
https://www.airtable.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fhlcyrtq5%2Fproduction%2F6b62c60a069f265eec39054ebe851a9918a3db90-729x1006.png%3Fw%3D1536&w=640&q=75Image200133 KiB
https://js.qualified.com/qualified.js?token=bhFVoN1cyFKKDaNWScript200118 KiB
https://js.qualified.com/packs/js/multimodal_v2-5a67bc15.jsScript200109 KiB
https://transcend-cdn.com/cm-test/619e6e3b-1a5c-4516-be11-6d77bdcbd717/uiV2.jsScript20067 KiB
https://www.airtable.com/Document20066 KiB
https://www.airtable.com/_next/static/chunks/2ejk_26znfoeu.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript20065 KiB
https://static.airtable.com/images/marketing-nav-solution.webpImage20056 KiB
https://transcend-cdn.com/cm-test/619e6e3b-1a5c-4516-be11-6d77bdcbd717/airgap.jsScript20055 KiB
https://www.airtable.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fhlcyrtq5%2Fproduction%2Fcf1159eaca297c9203adeef8039f9fae6d65c980-729x996.png%3Fw%3D1536&w=640&q=75Image20053 KiB
https://cdn.mouseflow.com/projects/6abb760b-e6e0-4126-a37a-44ec3944d6d2.jsScript20053 KiB
https://www.airtable.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fhlcyrtq5%2Fproduction%2F5da115af45d689e68a19649dc1b330128d395950-729x996.png%3Fw%3D1536&w=640&q=75Image20053 KiB
https://www.airtable.com/_next/image?url=https%3A%2F%2Fcdn.sanity.io%2Fimages%2Fhlcyrtq5%2Fproduction%2F4266d4d5629d465de8f0d819a79d3fa2e5beac83-729x996.png%3Fw%3D1536&w=640&q=75Image20051 KiB
https://www.airtable.com/_next/static/chunks/10jxu3kouqbcv.js?dpl=dpl_6Z9TqfbvVhpSRLrn89Z9HYs5WSkyScript20049 KiB
https://static.airtable.com/font/NeueHaasGrotTextRound-65Medium-Web.woff2Font20043 KiB
https://static.airtable.com/font/Haas-Grot-Disp-R-55-Roman.woff2Font20040 KiB

Long tasks (>50 ms)

StartDuration
727 ms112 ms
954 ms76 ms
1589 ms72 ms
1502 ms62 ms
350 ms61 ms
1182 ms58 ms
1437 ms57 ms
Analyzing…
running mobile + desktop · ~30s